Here is how I taught my daughters how to apply products.
ALWAYS WORK IN SECTIONS
Working in sections ensures that all strands of the hair gets the product. If you have thicker hair, this is essential because most of the time, if you just section your hair into four, and apply without further separating, you will find that overtime, some areas of your hair will not benefit from the hair treatment.
START FROM THE ENDS
When applying products, start working from the ends of the hair, and then apply towards the roots. This is because the ends of the hair are the most fragile parts. When nutrients are supplied to the hair, it starts from the roots and works its way down to the ends. Depending on the length of the hair, the nutrients will be lacking when it reaches that point, hence why your ends feel drier than the rest of your hair.
What other ways can you apply products? Please share in the comment area.